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Marketing for Remodelers Who Want More of the Right Projects

Nobody hires a remodeler off one click. They browse your photos, read reviews, come back a week later and compare two or three companies before they ever book a design visit.

Remodeling SEO, Google Maps, ads and the website all sit in one plan with us, shaped around the projects you actually want to sell and the towns your crews drive to.

  • Month to month
  • 60-day guarantee on SEO
  • 5.0 from 17 Google reviews
The T&J All In Remodeling website on a phone: Southeastern Wisconsin's most trusted remodelers, with call and free consultation buttons
T&J All In Remodeling, Waukesha County, WI: the website we built for them, and the result from their own call tracking.

A Waukesha County Remodeler, Built From the Ground Up

T&J All In Remodeling does kitchens, bathrooms, basements and whole-home work in Waukesha County. When they came to us, their Business Profile hadn't been touched in 18 months and the website only ranked for the company's own name.

Call tracking

Inbound Calls

Up 125% within six months of starting, measured in T&J's own call tracking from the first month.

Website build

A Site Built From Scratch

We built their new website from the ground up: 468 pages, with a dedicated page for each kind of project they take on.

Starting point

Where It Started

An idle Business Profile and a website that only showed up for people who already knew the name.

Google Search Console performance chart for T&J All In Remodeling, comparing the last 28 days with the same period a year earlier
Google Search Console for T&J: the last 28 days compared with the same 28 days a year earlier.

We also built the website and run the marketing for Buckshot General Contracting in Madison, and work with Generations Roofing and Remodeling.

What Remodeling Marketing Includes

A kitchen or an addition is one of the largest checks a family writes, so the research stage is long. Each part of the plan is there for a different point in that research, from the first photo someone saves to the call that books a design visit.

  • Project Pages With Real Photos

    Kitchens, bathrooms, basements, additions and whole-home work each get one strong page with real photos, what the job involves and what affects the price. Town pages only go up where you truly work and have something local to say, which keeps the site clear of thin copies Google ignores.

    How our SEO plans work
  • Galleries and Before-and-After Photos

    Homeowners judge a remodeler on finished work. We organize your projects by type and town, with honest captions, so the gallery helps a visitor picture their own room.

  • Business Profile, Reviews and Trust

    The right categories, such as remodeler or kitchen remodeler, project photos posted as jobs wrap up, and a simple way to ask for reviews. Association memberships, awards or a Houzz profile go on the site if you have them.

    How our local SEO works
  • Booking Design Consultations

    A short form that asks for project type, rough budget and timing, plus a financing page if you offer financing, so your calendar fills with consultations worth driving to.

  • Google Ads for High-Ticket Searches

    Ads on searches with a project behind them, like kitchen or bathroom remodeling near me, with filters that keep out do-it-yourself and cost-only browsing.

  • Tracking From First Call to Booked Consult

    Remodeling jobs close slowly, so we follow each call and form through to the booked consultation and show you each month which source produced real projects.

Where Remodeling Marketing Should Start

Remodelers reach us at different stages. These are the three we meet most, and where each one usually begins.

Kitchen and Bath Specialists

When most of your work is kitchens and bathrooms, we start with those two pages, a stronger gallery and the map, because those searches come from homeowners ready to spend.

Design-Build and Whole-Home Remodelers

Bigger projects mean a longer decision. We begin with project pages, case-style photo stories and tracking that follows a lead for months, not days.

A Newer Remodeling Company

With few reviews and only a handful of finished jobs online, the first step is the profile, a review habit and a small ad budget, so consultations come in while rankings grow.

Where Remodeling Lead Money Gets Wasted

These come up again and again in a remodeler's first audit.

Leads Sold to Several Companies

Some lead services pass the same homeowner to multiple remodelers, so you're bidding against two others before you've even seen the space. Enquiries from your own site and profile come to you alone.

A Page for Every Town in the State

Dozens of near-identical city pages rarely rank and can hold the whole site back. A few genuine pages for the places you serve work better.

Counting Calls Instead of Consultations

A tire-kicker and a full home addition look the same in a call count. We measure booked consultations, so the budget follows the projects that pay.

The People Behind Your Plan

We're an eight-person team based in Brookfield, Wisconsin. Since 2020 we've built websites and run marketing for remodelers, roofers and other trades, and we take on remodeling companies anywhere in the US.

  • Your First Call Is With Christos

    Christos Karampetsos, our founder, reviews your website, map rankings and photos before you talk, then walks you through what he'd change before anything else.

  • Filipos Is Your Account Manager

    Day to day, Filipos Maziotis looks after your account and writes your monthly report, so one person knows your company and answers your questions.

  • You Own All of It

    You keep ownership of the website, the Business Profile, every ad account and all the data, and every plan is month to month.

Your First 90 Days of Remodeling Marketing

Measurement goes in first, so every change after it shows up in the numbers.

  1. Days 1–30: Audit, Tracking and Business Profile

    It starts with your free 24-hour audit. Then come call and form tracking, a Business Profile clean-up and a prioritized list of what to fix on the website.

  2. Days 31–60: New Project Pages and a Better Gallery

    New or rebuilt pages for the projects you want more of, a cleaner gallery, and Google Ads on the searches worth paying for if ads are in your plan.

  3. Days 61–90: Reviews, First Report and Next Steps

    A review routine that fits how your jobs wrap up, your first complete report and a shared plan for the next quarter.

Monthly plans

What Remodeling Marketing Costs

SEO and Business Profile work follows one price ladder. After the audit we'll suggest a step based on how busy your market is and how many showrooms or locations you have.

  • Website SEO

    $1,000/month

    Website SEO first, with lighter Business Profile work.

    • SEO on your website
    • Light Google Business Profile work
    Get a free 24-hour audit
  • Profile + Website

    $1,299/month

    Your Business Profile and website worked on together.

    • Google Business Profile management
    • Website SEO alongside it
    Get a free 24-hour audit
  • Built for competitive markets

    Aggressive

    $2,500/month

    The aggressive plan for remodelers in competitive markets.

    • Website SEO and Business Profile work
    • An aggressive pace for crowded local markets
    Get a free 24-hour audit
  • Aggressive + Growth

    $3,500/month

    The $2,500 plan plus extra growth projects.

    • Everything in the $2,500 plan
    • Extra growth projects
    Get a free 24-hour audit
  • Multi-Location

    $5,000/month

    For multi-location remodeling companies, with location pages, press releases, a backlink campaign and conversion work.

    • Multi-location SEO
    • Location page builds
    • Press releases
    • A backlink campaign
    • Conversion work
    Get a free 24-hour audit

Every plan includes

  • A free 24-hour audit before you pick a plan
  • A first call with Christos
  • A reply within one business day
  • Your domain, Google profile and accounts stay in your name

Add ad management

Google Ads management

$799/month + 1% of ad spend

Google Ads management costs $799 a month plus 1% of ad spend, and you pay your ad budget to Google directly.

Facebook and Instagram ads

$1,000/month flat

Facebook and Instagram ads cost $1,000 a month flat for ad budgets under $5,000 a month; bigger budgets get a quote. There is no guarantee on these ads.

The 60-day guarantee

The guarantee applies to SEO, local SEO, Google Ads and Google Business Profile work: noticeable results, more clicks and more interactions within 60 days, or your money back.

How do I get more leads for my remodeling business?

Make it easy to find and trust you: a page for each project type, a gallery of finished work, an active Business Profile with fresh reviews, and a quick way to book a consultation. Then track which source brings booked projects and spend more there.

How does SEO for remodelers work?

Remodeling SEO helps your site and Business Profile show up when nearby homeowners search for the projects you do. It means clear project pages, real photos, the right profile categories, steady reviews and pages only for the towns you serve.

How much does remodeling marketing cost?

Our plans run from $1,000 to $5,000 a month depending on your market and number of locations. Google Ads management is $799 a month plus 1% of ad spend, and the ad budget itself is paid to Google.

Are paid lead services worth it for remodelers?

They can fill gaps, but shared leads mean racing other companies to the same homeowner. Your own website and profile bring people who chose you, and they keep coming once a paid list runs out.

Do I need a separate page for each town?

Only for towns where you work regularly and have something real to show, such as finished projects there. Copy-paste city pages rarely rank and can drag the rest of the site down.

How long until remodeling SEO brings consultations?

Business Profile fixes often show movement within weeks, while project pages build over a few months. T&J's inbound calls were up 125% within six months of starting with us.

Do you work with remodelers outside Wisconsin?

Yes. We're in Brookfield, Wisconsin, and work with remodelers nationwide; every audit, call and report happens remotely.

See Where Your Next Remodeling Projects Will Come From

Tell us which projects you'd like more of and send your website. Inside 24 hours we'll send a free audit covering your map rankings, site and ads, plus the first fixes on our list.

Talk to us about marketing your remodeling company

Tell us the projects you want more of and the towns you work in. Prefer to talk first? Call or email us directly.

Send us a message

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