T&J All In Remodeling, Waukesha County
A remodeling site we built from scratch with 468 pages, one for each service and each town the crew really works in. Inbound calls rose 125% in six months.
Read the T&J case studyContractor Website Design That Turns Searches Into Estimate Requests
Most contractor websites look fine and still sit quiet. Every service is crammed onto one page, the phone number hides in the footer and the photos come from somebody else's job.
We design WordPress websites for contractors around the work you want more of, written with your crew's real details and set up to track every call and form from day one.
- Itemized quote
- You own the site
- 5.0 from 17 Google reviews
Three Contractor Websites We Built, and What Happened Next
Our team designed and built each of these sites, then backed them with SEO and Business Profile work. The figures come from each client's own call tracking and Search Console.
Lehmann Electrical & Design, Wauwatosa
An electrician's site organized around panel upgrades, EV chargers and generators. Organic clicks climbed from 80–110 a month to over 1,500, contact forms rose by more than 2,000% and inbound calls by roughly 600%.
Read the Lehmann case studyBuckshot General Contracting, Madison
A roofing and general contracting site with an inspection booking form a tap away. Calls went from one or two a month in April 2026 to 18 or more, plus 10 to 15 online leads.
Read the Buckshot case studyWhat Every Contractor Website Needs
Homeowners rarely read a contractor's site top to bottom. They check whether you do their job, whether you come to their town and whether you look like a crew they'd let into the house. These are the parts that answer those three questions.
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A Page for Each Job You Sell
Kitchens, roofs, panel upgrades and decks each get a page of their own that answers what people ask about that job. A single page listing everything can't compete for all of those searches.
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Area Pages With Real Local Detail
A town page earns its place when it shows work done there, the local permits or housing that matter and the crew that covers it. Copies with only the town name swapped tend to be ignored by Google, so we don't write them.
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Photos From Your Own Jobs
Galleries and before-and-after shots from your crew, labeled with the job and the town. Real photos build more trust than any stock image.
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Estimate Forms and Tap-to-Call
A short form with three or four fields, the phone number pinned on phones and a clear next step once someone hits send, so a busy homeowner can reach you in under a minute.
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License, Insurance and Reviews in View
Your license number, insurance, warranty and Google reviews sit right beside the buttons, where people decide, instead of on an about page nobody opens.
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Speed, Mobile and Tracking
Compressed images, a light theme and a test on a real phone before launch. Calls and forms are tracked to the page they came from, so you know which pages bring work.
See how our web design process works
Where Your Website Project Starts
Contractors reach us from three very different starting points, and each one changes what we build first.
Starting From Nothing
New companies, or crews that have lived on referrals. We start with a lean site, your Business Profile and the five or six services that pay best, then add pages as the work grows.
A Site That Doesn't Bring Calls
The most common case. We keep the pages that already rank, redirect the rest and rebuild around the jobs you want, so a redesign doesn't wipe out what you've earned.
Adding Towns or Trades
A second crew or a new service line needs new pages to match. We plan each one so it has its own job on the site and doesn't compete with the pages you already have.
Contractor Website Mistakes We Fix Most
When a contractor sends us their current site, these are the problems we usually spot in the first hour.
The Old Agency Owns the Site
The domain or hosting sits in someone else's account, so every change takes weeks. Everything we build is registered to your business.
Forms Nobody Checks
Quote requests land in an inbox no one reads, or the form quietly stopped sending months ago. We test every form at launch and route leads to someone in your office.
Good-Looking but Invisible
A polished design with no page titles, no service pages and no Search Console connection. The SEO groundwork goes in while we build, not after.
Who Builds Your Contractor Website
Our eight-person team works out of Brookfield, Wisconsin. Since 2020 we've built and marketed websites for remodelers, electricians, roofers and other trades, in Wisconsin and other states.
Christos Takes Your First Call
Christos Karampetsos, our founder, looks at your current site and your Google listing before you talk, so the call starts with what's worth keeping.
Filipos Runs the Build
Filipos Maziotis, our project manager, keeps the schedule, collects your photos and details, and stays your contact once the site is live.
The Site Is Yours
The domain, hosting and every file are in your company's name, and you get full admin access at handover.
How a Contractor Website Gets Built
Four stages, each one signed off before the next begins.
Map the Jobs and the Towns
We write down which jobs you'd like more of and which areas your crews cover, then turn that list into a page plan before any design starts.
Gather the Real Details
Your photos, license and insurance details, warranties and project stories go into the copy, so the site sounds like your company and nobody else's.
Design, Build and Test
We design the pages, connect the forms and tracking, and try every page on phones, tablets and desktops.
Launch and Hand Over
Redirects from the old site, Search Console checks in the weeks after launch and a walkthrough so your office can edit pages and swap photos.
Quote-based pricing
What a Contractor Website Costs
A starter site for a new crew and a remodeler's site with hundreds of town pages are very different builds, so we price each one with an itemized quote once we've had a free consultation. You see the pages, features, content and launch date before you agree to anything.
Once the site is live, ongoing SEO is optional. Our SEO plans begin at $1,000 a month.
Your itemized quote lists
Free consultation- The pages and towns
- The features and forms
- Who writes the content
- The launch date
You own the domain, the hosting and every file.
Contractor Website Questions
How much does a contractor website cost?
We send an itemized quote after a free consultation. The price depends on how many services and towns need their own pages and whether we write the content. Ongoing SEO is a separate monthly plan, starting at $1,000.
What pages should a contractor website have?
A home page, a page for each main service, galleries of real projects, an about page with your license and insurance, a contact page with a short estimate form, and town pages only for areas you actually work.
Should every town I serve get its own page?
Only for towns where you do steady work and have something specific to say, like projects there or local permit rules. Near-identical pages rarely rank, and a pile of them can weaken the whole site.
Can you rebuild my site without losing rankings?
In most cases, yes. We keep the addresses of pages that already rank, redirect the ones that change and keep a close eye on Search Console in the weeks after launch.
Do you build contractor sites on WordPress?
Yes. Every contractor site we build runs on WordPress, so your office can edit it and you never need us to change a phone number or add a photo.
Will my new website rank on Google?
The groundwork is built in: page titles, headings, schema, internal links and fast load times. Getting ahead of competitors takes ongoing work, which is what monthly SEO covers.
Do you build websites for contractors outside Wisconsin?
Yes. We're based in Brookfield and work with contractors in other states by phone and video, the same way we work with clients nearby.
Show Us the Site You Have Now
Send us your current site's address, or tell us a little about your company if there's no site yet. We'll reply within one business day with what we'd keep, what we'd change and a time to talk.
Talk to us about your contractor website
Tell us your trade, the towns you serve and the site you have now, if any. Prefer to talk first? Call or email us directly.
Send us a message
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